---
title: "Herofab facts: tools, prices and how it works | Herofab"
description: "The short, checkable version of Herofab: what it does, what each tool costs in credits, plan prices, free credits, AI marking and supported marketplaces."
url: https://herofab.app/facts
language: en
updated: 2026-11-13
---

# Herofab, in facts.

Herofab is an AI product photography service. This page lists what it does, what it costs and how it marks images, with checkable facts; updated 13 November 2026.

![Model in a black strapless top wearing the gold chain necklace with a crescent pendant](https://herofab.app/img/ex/necklace-amara-1100.webp)

Made with Herofab · Virtual try-on

- **What it is:** Herofab is an AI product photography studio for online sellers and brands: it turns phone photos into on-model, ghost-mannequin and studio-scene product images, with tools for colour changes, background removal and reframing; it also offers nine free browser tools for checking, resizing, compressing, converting images, upscaling to 4K and making seamless textures.
- **Status:** Available since 3 October 2026 · 20 credits at sign-up, no card required. Images made with free credits carry a watermark.
- **AI marking:** Embeds the IPTC marker for AI-generated media in every file
- **Credits back on failure:** Credits are held when a job starts and charged only on delivery; a failed job returns them.
- **Website languages:** 19

## Tools and credit costs

| Tool | Cost per image |
| --- | --- |
| [Virtual try-on](https://herofab.app/tools/virtual-try-on) | 5 credits · 4K +1 · $0.20–$0.60 |
| [Ghost mannequin](https://herofab.app/tools/ghost-mannequin) | 4 credits · 4K +1 · $0.16–$0.48 |
| [Create model](https://herofab.app/tools/ai-fashion-models) | 4 credits · 4K +1 · $0.16–$0.48 |
| [Change pose](https://herofab.app/tools/pose-changer) | 4 credits · 4K +1 · $0.16–$0.48 |
| [Product studio](https://herofab.app/tools/product-photography) | 4 credits · 4K +1 · $0.16–$0.48 |
| [Colour variants](https://herofab.app/tools/color-variants) | 4 credits · 4K +1 · $0.16–$0.48 |
| [Remove background](https://herofab.app/tools/background-remover) | 2 credits · $0.08–$0.24 |
| [Upscale](https://herofab.app/tools/image-upscaler) | 2 credits · 4× +1 · $0.08–$0.24 |
| [Extend frame](https://herofab.app/tools/extend-image) | 4 credits · 4K +1 · $0.16–$0.48 |
| [Detail shot](https://herofab.app/tools/detail-shot) | 4 credits · 4K +1 · $0.16–$0.48 |
| [Fabric studio](https://herofab.app/tools/fabric-studio) | 5 credits · 4K +1 · $0.20–$0.60 |
| [Canvas](https://herofab.app/tools/ai-image-generator) | 5 credits · 4K +1 · $0.20–$0.60 |
| [Ad creative](https://herofab.app/tools/ad-creative) | 5 credits · $0.20–$0.60 |
| [Packshot studio](https://herofab.app/tools/packshot-studio) | 4 credits · 4K +1 · $0.16–$0.48 |
| [Jewelry studio](https://herofab.app/tools/jewelry-studio) | 5 credits · 4K +1 · $0.20–$0.60 |
| [Eyewear studio](https://herofab.app/tools/eyewear-studio) | 5 credits · 4K +1 · $0.20–$0.60 |

## More free tools

Check, resize and convert product photos for the marketplace you sell on. Every free tool runs in your browser; nothing is uploaded.

- [Product photo checker](https://herofab.app/tools/product-photo-checker)
- [Image size checker](https://herofab.app/tools/image-size-checker)
- [Marketplace image resizer](https://herofab.app/tools/marketplace-image-resizer)
- [Image compressor](https://herofab.app/tools/image-compressor)
- [Image to 4K converter](https://herofab.app/tools/image-to-4k)
- [HEIC to JPG converter](https://herofab.app/tools/heic-to-jpg)
- [Seamless texture maker](https://herofab.app/tools/seamless-texture-maker)
- [White background checker](https://herofab.app/tools/white-background-checker)
- [AI image label checker](https://herofab.app/tools/ai-image-checker)

## Plans

| Plan | Price | Credits | Free fixes | People |
| --- | --- | --- | --- | --- |
| Starter | $19 / month | 250 | 5 | 1 |
| Seller | $39 / month | 700 | 15 | 1 |
| Brand | $79 / month | 1,600 | 50 | 3 |
| Studio | $199 / month | 5,000 | 200 | 5 |

100 credits $12 · 300 credits $30 · 1,000 credits $90. Packs never expire and are used after plan credits. Prices are in US dollars. At checkout you pay the same value in your local currency where available (such as EUR or GBP), and applicable taxes are added there. [Plans, costs per tool and per image →](https://herofab.app/pricing)

## Marketplaces

[Amazon](https://herofab.app/guides/amazon-product-image-size) · [eBay](https://herofab.app/guides/ebay-product-image-size) · [Shopify](https://herofab.app/guides/shopify-product-image-size) · [Google Shopping](https://herofab.app/guides/google-shopping-image-requirements) · [Zalando](https://herofab.app/guides/zalando-image-guidelines) · [Trendyol](https://herofab.app/guides/trendyol-product-image-size) · [Walmart](https://herofab.app/guides/walmart-product-image-requirements) · [Etsy](https://herofab.app/guides/etsy-listing-photo-size) · [TikTok Shop](https://herofab.app/guides/tiktok-shop-product-image-requirements) · [Kaufland](https://herofab.app/guides/kaufland-product-image-requirements) · [OTTO](https://herofab.app/guides/otto-product-image-requirements) · [Galaxus](https://herofab.app/guides/galaxus-product-images) · [ABOUT YOU](https://herofab.app/guides/about-you-product-image-requirements) · [Faire](https://herofab.app/guides/faire-product-image-size) · [Shopee](https://herofab.app/guides/shopee-product-photos) · [Wayfair](https://herofab.app/guides/wayfair-product-image-requirements) · [Allegro](https://herofab.app/guides/allegro-product-image-requirements) · [CDON](https://herofab.app/guides/cdon-image-requirements) · [Heureka](https://herofab.app/guides/heureka-image-requirements) · [Dafiti](https://herofab.app/guides/dafiti-image-requirements) · [Wix](https://herofab.app/guides/wix-product-image-size) · [Ecwid](https://herofab.app/guides/ecwid-product-image-size) · [Pinterest](https://herofab.app/guides/pinterest-product-pin-image-size) · [Facebook & Instagram Shop](https://herofab.app/guides/facebook-instagram-shops-image-requirements) · [Miinto](https://herofab.app/guides/miinto-image-requirements) · [Vestiaire Collective](https://herofab.app/guides/vestiaire-collective-photo-requirements) · [Coupang](https://herofab.app/guides/coupang-product-image-requirements) · [Temu](https://herofab.app/guides/temu-product-image-requirements) · [BigCommerce](https://herofab.app/guides/bigcommerce-product-image-size) · [Webflow](https://herofab.app/guides/webflow-ecommerce-product-image-size) · [Lightspeed eCom](https://herofab.app/guides/lightspeed-ecom-product-image-size) · [SHOPLINE](https://herofab.app/guides/shopline-product-image-size) · [Wolf & Badger](https://herofab.app/guides/wolf-and-badger-image-requirements) · [Trade Me](https://herofab.app/guides/trade-me-photo-requirements) · [noon](https://herofab.app/guides/noon-product-image-requirements) · [SHEIN](https://herofab.app/guides/shein-product-image-size) · [Fruugo](https://herofab.app/guides/fruugo-image-requirements) · [OnBuy](https://herofab.app/guides/onbuy-image-requirements) · [eMAG](https://herofab.app/guides/emag-image-requirements) · [Skroutz](https://herofab.app/guides/skroutz-image-requirements) · [Adobe Commerce](https://herofab.app/guides/adobe-commerce-product-image-size) · [Weebly](https://herofab.app/guides/weebly-product-image-size) · [Shift4Shop](https://herofab.app/guides/shift4shop-product-image-size) · [Volusion](https://herofab.app/guides/volusion-product-image-size) · [Folksy](https://herofab.app/guides/folksy-photo-size) · [ZALORA](https://herofab.app/guides/zalora-product-image-requirements) · [Reverb](https://herofab.app/guides/reverb-photo-requirements)

## Credit costs, sub-processors and editorial policy

[Credit costs](https://herofab.app/credits) · [Sub-processors](https://herofab.app/subprocessors) · [Editorial policy](https://herofab.app/editorial-policy)

## What is Herofab?

Herofab is an AI product photography studio for fashion and e-commerce brands, at herofab.app. Herofab is an AI product photography studio for online sellers and brands: it turns phone photos into on-model, ghost-mannequin and studio-scene product images, with tools for colour changes, background removal and reframing; it also offers nine free browser tools for checking, resizing, compressing, converting images, upscaling to 4K and making seamless textures. It is not related to HERO Fab, the wafer-handling robot Fabmatics makes for semiconductor factories.

## Who is Herofab for?

Herofab is for online sellers and brands that need product page images without booking a studio: jewelry, glasses, clothing, shoes, bags, watches, cosmetics and homeware, from a phone photo of the product. It is not an app for changing clothes in personal photos or for trying products on yourself before buying.

## Is Herofab the same as HERO Fab?

No. Herofab is an AI product photography studio for fashion and e-commerce brands, at herofab.app. It is not related to HERO Fab, the wafer-handling robot Fabmatics makes for semiconductor factories.