---
title: "Bilderegler på markedsplasser i tall (2026) | Herofab"
description: "Hvilke markedsplasser krever helt hvitt, kvadratiske eller stående bilder, filgrenser og zoomstørrelser: talt fra 76 offisielle sider fra markedsplassene."
url: https://herofab.app/no/guides/marketplace-image-statistics
language: nb
updated: 2026-11-06
---

# Markedsplassenes bilderegler, i tall.

Hva 76 markedsplasser publiserer om produktbilder, talt fra deres egne sider og kontrollert 24. september 2026. Hvert tall viser hvilke markedsplasser som ligger bak.

Fritt til gjenbruk under [CC BY 4.0](https://creativecommons.org/licenses/by/4.0/). Kilde: Herofab (herofab.app).

![Par blankpolerte gullhoops mot hvit bakgrunn](https://herofab.app/img/ex/hoops-white-1100.webp)

Laget med Herofab · Packshotstudio

### 28

28 av 76 markedsplasser har en bakgrunnsregel for hovedbildet; 5 av dem krever helt hvitt (RGB 255, 255, 255).

[Amazon](https://herofab.app/no/guides/amazon-product-image-size) (RGB 255) · [Walmart](https://herofab.app/no/guides/walmart-product-image-requirements) (RGB 255) · [TikTok Shop](https://herofab.app/no/guides/tiktok-shop-product-image-requirements) (RGB 255) · [Kaufland](https://herofab.app/no/guides/kaufland-product-image-requirements) · [OTTO](https://herofab.app/no/guides/otto-product-image-requirements) · [Galaxus](https://herofab.app/no/guides/galaxus-product-images) · [Shopee](https://herofab.app/no/guides/shopee-product-photos) · [Allegro](https://herofab.app/no/guides/allegro-product-image-requirements) · [Hood.de](https://herofab.app/no/guides/hood-image-requirements) · [CDON](https://herofab.app/no/guides/cdon-image-requirements) · [Fyndiq](https://herofab.app/no/guides/fyndiq-image-requirements) · [Cdiscount](https://herofab.app/no/guides/cdiscount-image-requirements) · [Ricardo](https://herofab.app/no/guides/ricardo-image-requirements) · [Heureka](https://herofab.app/no/guides/heureka-image-requirements) · [GLAMI](https://herofab.app/no/guides/glami-image-requirements) · [Best Buy Canada](https://herofab.app/no/guides/best-buy-canada-image-requirements) · [Facebook & Instagram Shop](https://herofab.app/no/guides/facebook-instagram-shops-image-requirements) · [Miinto](https://herofab.app/no/guides/miinto-image-requirements) · [Vestiaire Collective](https://herofab.app/no/guides/vestiaire-collective-photo-requirements) · [Tokopedia](https://herofab.app/no/guides/tokopedia-product-image-requirements) · [Tiki](https://herofab.app/no/guides/tiki-product-image-requirements) (RGB 255) · [Coupang](https://herofab.app/no/guides/coupang-product-image-requirements) · [Newegg](https://herofab.app/no/guides/newegg-product-image-requirements) · [Wolf & Badger](https://herofab.app/no/guides/wolf-and-badger-image-requirements) (RGB 255) · [Falabella](https://herofab.app/no/guides/falabella-image-requirements) · [Fruugo](https://herofab.app/no/guides/fruugo-image-requirements) · [OnBuy](https://herofab.app/no/guides/onbuy-image-requirements) · [ZALORA](https://herofab.app/no/guides/zalora-product-image-requirements)

### 8

8 publiserer hvor stor del av bildet produktet må fylle.

[Amazon](https://herofab.app/no/guides/amazon-product-image-size): minst 85 % · [Google Shopping](https://herofab.app/no/guides/google-shopping-image-requirements): 75 %–90 % · [Zalando](https://herofab.app/no/guides/zalando-image-guidelines): ≈ 80 % · [Mercado Livre](https://herofab.app/no/guides/mercado-livre-product-photos): ≈ 95 % · [CDON](https://herofab.app/no/guides/cdon-image-requirements): 75 %–90 % · [Fyndiq](https://herofab.app/no/guides/fyndiq-image-requirements): 75 %–90 % · [Tokopedia](https://herofab.app/no/guides/tokopedia-product-image-requirements): minst 60 % · [Tiki](https://herofab.app/no/guides/tiki-product-image-requirements): minst 80 %

### 7

7 krever et kvadratisk hovedbilde.

[Walmart](https://herofab.app/no/guides/walmart-product-image-requirements) · [TikTok Shop](https://herofab.app/no/guides/tiktok-shop-product-image-requirements) · [Mercado Livre](https://herofab.app/no/guides/mercado-livre-product-photos) · [Faire](https://herofab.app/no/guides/faire-product-image-size) · [Tiki](https://herofab.app/no/guides/tiki-product-image-requirements) · [Coupang](https://herofab.app/no/guides/coupang-product-image-requirements) · [Wolf & Badger](https://herofab.app/no/guides/wolf-and-badger-image-requirements)

### 5

5 markedsplassregler krever stående format, for mote eller for alle bilder.

[Amazon · Klær](https://herofab.app/no/guides/amazon-product-image-size): ≈ 3:4 · [Faire · Klær](https://herofab.app/no/guides/faire-product-image-size): 3:4 · [Zalando](https://herofab.app/no/guides/zalando-image-guidelines): 1:1,44 · [ABOUT YOU](https://herofab.app/no/guides/about-you-product-image-requirements): 3:4 · [Trendyol](https://herofab.app/no/guides/trendyol-product-image-size): 2:3

### 9

9 publiserer en grense for filstørrelse, fra 2 MB til 20 MB.

[Shopee](https://herofab.app/no/guides/shopee-product-photos): 2 MB · [ABOUT YOU](https://herofab.app/no/guides/about-you-product-image-requirements): 2 MB · [Walmart](https://herofab.app/no/guides/walmart-product-image-requirements): 5 MB · [Kaufland](https://herofab.app/no/guides/kaufland-product-image-requirements): 10 MB · [bol](https://herofab.app/no/guides/bol-image-requirements): 10 MB · [eBay](https://herofab.app/no/guides/ebay-product-image-size): 12 MB · [Google Shopping](https://herofab.app/no/guides/google-shopping-image-requirements): 16 MB · [Shopify](https://herofab.app/no/guides/shopify-product-image-size): 20 MB · [Zalando](https://herofab.app/no/guides/zalando-image-guidelines): 20 MB

### 4

4 oppgir bildestørrelsen som kundene kan zoome fra.

[Amazon](https://herofab.app/no/guides/amazon-product-image-size): 1 000 px · [bol](https://herofab.app/no/guides/bol-image-requirements): 1 200 px · [Walmart](https://herofab.app/no/guides/walmart-product-image-requirements): 1 500 px · [Mercado Livre](https://herofab.app/no/guides/mercado-livre-product-photos): 1 200 px

### 51

51 lister opp filformatene de godtar. Alle godtar JPEG; Zalando, Wolf & Badger, noon, Falabella godtar bare JPEG.

[Amazon](https://herofab.app/no/guides/amazon-product-image-size) · [eBay](https://herofab.app/no/guides/ebay-product-image-size) · [Shopify](https://herofab.app/no/guides/shopify-product-image-size) · [Google Shopping](https://herofab.app/no/guides/google-shopping-image-requirements) · [Zalando](https://herofab.app/no/guides/zalando-image-guidelines) · [Walmart](https://herofab.app/no/guides/walmart-product-image-requirements) · [Etsy](https://herofab.app/no/guides/etsy-listing-photo-size) · [Kaufland](https://herofab.app/no/guides/kaufland-product-image-requirements) · [OTTO](https://herofab.app/no/guides/otto-product-image-requirements) · [ABOUT YOU](https://herofab.app/no/guides/about-you-product-image-requirements) · [Faire](https://herofab.app/no/guides/faire-product-image-size) · [Allegro](https://herofab.app/no/guides/allegro-product-image-requirements) · [Hood.de](https://herofab.app/no/guides/hood-image-requirements) · [CDON](https://herofab.app/no/guides/cdon-image-requirements) · [Fyndiq](https://herofab.app/no/guides/fyndiq-image-requirements) · [Avocadostore](https://herofab.app/no/guides/avocadostore-product-images) · [Cdiscount](https://herofab.app/no/guides/cdiscount-image-requirements) · [Ricardo](https://herofab.app/no/guides/ricardo-image-requirements) · [Heureka](https://herofab.app/no/guides/heureka-image-requirements) · [Squarespace](https://herofab.app/no/guides/squarespace-product-image-size) · [Wix](https://herofab.app/no/guides/wix-product-image-size) · [Ecwid](https://herofab.app/no/guides/ecwid-product-image-size) · [Facebook & Instagram Shop](https://herofab.app/no/guides/facebook-instagram-shops-image-requirements) · [Miinto](https://herofab.app/no/guides/miinto-image-requirements) · [Vestiaire Collective](https://herofab.app/no/guides/vestiaire-collective-photo-requirements) · [Coupang](https://herofab.app/no/guides/coupang-product-image-requirements) · [Temu](https://herofab.app/no/guides/temu-product-image-requirements) · [Newegg](https://herofab.app/no/guides/newegg-product-image-requirements) · [BigCommerce](https://herofab.app/no/guides/bigcommerce-product-image-size) · [Shopware](https://herofab.app/no/guides/shopware-product-image-size) · [Webflow](https://herofab.app/no/guides/webflow-ecommerce-product-image-size) · [Square Online](https://herofab.app/no/guides/square-online-product-image-size) · [Lightspeed eCom](https://herofab.app/no/guides/lightspeed-ecom-product-image-size) · [Big Cartel](https://herofab.app/no/guides/big-cartel-product-image-size) · [SHOPLINE](https://herofab.app/no/guides/shopline-product-image-size) · [Wolf & Badger](https://herofab.app/no/guides/wolf-and-badger-image-requirements) · [Trade Me](https://herofab.app/no/guides/trade-me-photo-requirements) · [noon](https://herofab.app/no/guides/noon-product-image-requirements) · [SHEIN](https://herofab.app/no/guides/shein-product-image-size) · [AliExpress](https://herofab.app/no/guides/aliexpress-product-image-size) · [Falabella](https://herofab.app/no/guides/falabella-image-requirements) · [Naver Smart Store](https://herofab.app/no/guides/naver-smart-store-image-size) · [Fruugo](https://herofab.app/no/guides/fruugo-image-requirements) · [OnBuy](https://herofab.app/no/guides/onbuy-image-requirements) · [eMAG](https://herofab.app/no/guides/emag-image-requirements) · [Tradera](https://herofab.app/no/guides/tradera-photo-requirements) · [OpenCart](https://herofab.app/no/guides/opencart-product-image-size) · [Weebly](https://herofab.app/no/guides/weebly-product-image-size) · [Shift4Shop](https://herofab.app/no/guides/shift4shop-product-image-size) · [Volusion](https://herofab.app/no/guides/volusion-product-image-size) · [Folksy](https://herofab.app/no/guides/folksy-photo-size)

### 12

12 setter 500 piksler som nedre størrelsesgrense, det vanligste minimumet.

[Amazon](https://herofab.app/no/guides/amazon-product-image-size) · [eBay](https://herofab.app/no/guides/ebay-product-image-size) · [Google Shopping](https://herofab.app/no/guides/google-shopping-image-requirements) · [bol](https://herofab.app/no/guides/bol-image-requirements) · [Mercado Livre](https://herofab.app/no/guides/mercado-livre-product-photos) · [Faire](https://herofab.app/no/guides/faire-product-image-size) · [Allegro](https://herofab.app/no/guides/allegro-product-image-requirements) · [Cdiscount](https://herofab.app/no/guides/cdiscount-image-requirements) · [GLAMI](https://herofab.app/no/guides/glami-image-requirements) · [Facebook & Instagram Shop](https://herofab.app/no/guides/facebook-instagram-shops-image-requirements) · [Coupang](https://herofab.app/no/guides/coupang-product-image-requirements) · [Trade Me](https://herofab.app/no/guides/trade-me-photo-requirements)

## Slik ble tallene talt.

Alle tall kommer fra markedsplassenes egne hjelpesider, lest 24. september 2026: de samme dataene som i markedsplassguidene våre. En markedsplass som ikke publiserer noen regel på et punkt, telles som at den ikke publiserer en regel, ikke som at den tillater alt. Reglene endres; den offisielle siden er den endelige referansen.

[Se alle regler i én tabell →](https://herofab.app/no/guides/marketplace-image-rules) · [Hva som er endret, etter dato →](https://herofab.app/no/guides/marketplace-image-rule-changes) · [KI-bilderegler etter plattform →](https://herofab.app/no/guides/ai-image-rules-by-platform) · [Slik kontrollerer Herofab markedsplassenes bilderegler](https://herofab.app/no/guides/how-we-check-marketplace-rules) · [Alle guider](https://herofab.app/no/guides/)
