---
title: "Google Shopping main image checker — free, in your browser | Herofab"
description: "Check a product photo against Google Shopping's main-image rules: product fill. Free in your browser; nothing is uploaded."
url: https://herofab.app/tools/google-shopping-product-photo-checker
language: en
updated: 2026-11-12
---

# Check your photo against Google Shopping's rules.

Google Shopping sets rules for the main image that can be measured from the photo: product fill. Drop a photo to see which ones it meets. It runs in your browser; nothing is uploaded.

![The brown leather tote alone on a white studio background, front view · Google Shopping main image checker](https://herofab.app/img/ex/tote-packshot-1100.webp)

Made with Herofab · Packshot studio

## Choose a marketplace and a photo.

Rules come from each marketplace's own help pages, summarised in the [guides](https://herofab.app/guides/) (checked 10 October 2026). Size, file size and format are checked as well.

## What Google Shopping asks for.

Source: [Google Merchant Center Help — Image link \[image\_link\]](https://support.google.com/merchants/answer/6324350?hl=en) · checked 10 October 2026 · [Read again · 13 October 2026](https://herofab.app/guides/marketplace-image-rule-changes)

- **Main image:** The product fills 75–90% of the image
- **Minimum:** At least 500 × 500 pixels
- **Recommended:** 1,500 × 1,500 pixels or above
- **Maximum:** No file larger than 16 MB, no image larger than 64 megapixels
- **Formats:** JPEG, WebP, PNG, GIF, BMP and TIFF
- **Framing:** The product takes up no less than 75% and no more than 90% of the image
- **Not allowed:** Watermarks, promotional text, calls to action, borders, price information
- **AI images:** Images created with generative AI must carry metadata that marks them as AI-generated, such as the IPTC DigitalSourceType tag; the tag must not be removed
- **Variations:** A separate image for each variant, showing only that variant in its exact colour, pattern, finish and material
- **Placeholders:** Placeholders, logos, generic graphics and single-colour squares are not accepted in place of a product photo, outside a few exempt categories
- **Effective date:** Google has announced the 500 × 500-pixel minimum for all products beginning 31 January 2027
- **Image URL:** Must start with http:// or https://, contain ASCII characters only and be RFC 3986 compliant, 1 to 2,000 characters; it must point directly to a valid image file, with symbols and spaces replaced by URL-encoded entities
- **File names:** The file extension must match the actual format; a .jpg extension on a PNG file leads to an "Unsupported image type" error
- **Crawling:** The robots.txt file must allow both Googlebot and Googlebot-image to fetch the images
- **Also not allowed:** Added brand, manufacturer or retailer names and logos, unless they are a physical part of the product itself; barcodes, QR codes or serial tags; added labels describing condition or compatibility, such as "New"; service or warranty claims
- **Other products:** No product that is not sold together with the main product
- **Packaging:** An image of a product in its original packaging must clearly show the multidimensional packaging, not just its front
- **Where:** Worldwide
- **Kind of rule:** [Label or disclosure required](https://herofab.app/guides/ai-image-rules-by-platform)
- **File-size limit:** 16 MB
- **Google Shopping image resizer:** 1,500 × 1,500 px — Google recommends this size or above.
- **Herofab:** 1,500 × 1,500 px, the size Google Shopping recommends

[How each rule is measured.](https://herofab.app/tools/product-photo-checker#h-how)

[Google Shopping image guide](https://herofab.app/guides/google-shopping-image-requirements) · [Product photos for Google Shopping](https://herofab.app/tools/product-photos-for-google-shopping) · [Product photo checker](https://herofab.app/tools/product-photo-checker)

## Checkers by marketplace.

[Zalando](https://herofab.app/tools/zalando-product-photo-checker) · [Walmart](https://herofab.app/tools/walmart-product-photo-checker) · [TikTok Shop](https://herofab.app/tools/tiktok-shop-product-photo-checker) · [Ricardo](https://herofab.app/tools/ricardo-product-photo-checker) · [Product photo checker](https://herofab.app/tools/product-photo-checker)

## Google Shopping main images, answered.

**How much of the image must the product fill on Google Shopping?**

The product fills 75–90% of the image. The checker measures the product on its longest axis and reports the percentage.

**Where do these figures come from?**

From Google Merchant Center Help — Image link \[image\_link\], read on 10 October 2026. Marketplaces update their rules; the [official page](https://support.google.com/merchants/answer/6324350?hl=en) is the final reference.

**Is my image uploaded?**

No. The file is read and processed inside your browser; nothing is sent to a server.